What is wellout?

The number of domestic mobile phone subscriptions has been reached 133.5 million as of the end of May, 2008, which is about the same as one mobile phone per each and every individual in the country. 86.3%, 8.914 million in those subscriptions supports Internet website access. The third generation (3G) mobile phones account for 87.2%, 9 million subscriptions. The users of ‘Unlimited Mobile Internet Access Frat-rate service’ exceeded over 2.7 million as of the end of March, 2003, and the mobile phone usage frequencies increased largely due to the launching of 3G and the Frat-rate service compared to those of several years ago.

• You may view analysis reports for each carrier: i-mode; docomo, EZWeb; au and Yahoo! Keitai; SoftBank and the consolidated results of the three analyses.
• Access Trend: You may view reports on ‘Page View’ for each page and a whole site, the number of visitors (First-timer/ Repeater), access trend per unique user basis for daily, day-of the week and hourly basis. Besides you may also view reports on visit frequency and sojourn time.
• Advertisement Performance Measurement Service: You may take hold on the number of introduction accesses and conversions, and also the conversion ratio for each campaign by following types of advertisements: Listing, Banner, Affiliate, QR code(http://www.qrcode.com/), etc… We support reports on ‘Referrer basis,’ ‘Search Keyword basis,’ ‘Indirect Performance Measurement (Post click)’ and ‘Assist Measurement.’ You may also view on our reports the number of advertisement impressions, clicks, average post rank, advertisement cost through Google AdWords and API in conjunction with our regular analysis.
• Path Analysis: You may view and take hold of users tracking inside your site interactively. This report tells you how the users travel inside your site starting from the specified page, or reaching to the target page. You may also view the conversion ratio from the users’ starting points to the target page.
• Wide variety of users’ mobile phone tendency analysis reports based on over 700 mobile phone models: You may define through our reports which mobile phone models from which carriers the users accessed from to your site. wellout retains the functions and the information data base for almost all of 700 mobile phone models released in Japan, which enables you to view 27 kinds of reports on functional basis of users’ mobile phone models tendency for each carrier, the list of models which support flash or which support GPS.

wellout is provided via SaaS (Software as a Service).
The initial cost of wellout is 100, 000 yen, besides monthly payment will be defined as a pay-as-you-go based on the number of monthly Page Views (50,000 yen for less or equal to 200,000 PV).

d-worx Inc. has been engaged in business as a professional firm providing Web application for EC sites and mobile phone websites since 1998.
We developed and launched “wellout,” an Analysis Service dedicated for domestic (Japanese) mobile phone websites as a very first Access Analysis / Advertising Performance Measurement service for mobile Internet web site in October, 2005, and since then, we have been a leading provider of Analytics or Analysis Service for mobile Internet website.
We set our business domain on “How to utilize our accumulated ‘data’ and bring innovative solution to your business.”

Company Profile

Company name	d-worx, Inc.
Establishment	June, 1996
Capital	25,000,000 yen
CEO	Daigoro Izumi
Address	Maizuru Bldg. 2-10-22 Kita-Aoyama, Minato-ku, Tokyo 170-0061 Japan
E-mail	info@wellout.net
Work contents	Development Analysis Services for Mobile phone Web Site Planning and Development of communication models utilizing internet Entrusted development of system utilizing internet